Independent Advisor Outlook Study 2020
In 2020, independent advisors have experienced challenges in the face of the COVID-19 pandemic.
_____
Key findings
- Technology presents some challenges for clients, but opportunities for firms overall.
- COVID-19 propelled technology to the top of the operational agenda for independent advisor firms in 2020.
- Operational complexity has increased for many firms

Key findings
- Advisors have unquestionably felt an immediate impact from COVID-19 on their firms. While most advisors (82%) still expect growth this year, almost half (42%) expect lower growth in net new assets this year compared to original projections.
- Advisors see inherent opportunities due to COVID-19. More than half of advisors (57%) believe it has provided a greater opportunity to demonstrate client service and relationship focus.

About the survey
The Independent Advisor Outlook Study (IAOS) is an online study conducted for Charles Schwab by Logica Research. Logica Research is neither affiliated with, nor employed by, Charles Schwab & Co., Inc.
Responses come from 1,347 independent investment advisors who custody assets with Schwab, representing a total of $513B in assets under management (AUM). The study was conducted from August 3 through August 16, 2020.
Media Contact: Meredith Richard
More Independent Advisor Outlook Studies
Discover related stories
Industry
Invested Together: Reflections on IMPACT 2024
Schwab remains deeply committed to independent advisors, and helping them stay invested in relationships, people, and the wellbeing of their clients.


Industry
Incoming Schwab CEO sees room to expand advisor business
Charles Schwab may already be the nation’s largest custodian for registered investment advisors, but the company sees room to expand its dominant position.
1020-0ZS9, 1020-05V6