2026 Modern Wealth Survey

Cryptocurrency is becoming part of how many Americans think about building wealth, according to survey findings. 

Key findings

  • Cryptocurrency investors plan to invest more. 60% expect to increase their holdings in the next 12 months—more than ETF owners (56%) or stock owners (52%).
  • Long-term potential drives interest. Owners and those interested in crypto most often cite growth potential and portfolio diversification.
  • Trust and understanding remain barriers. Among nonowners, nearly half cite scams or fraud, and two in five say they don’t understand how crypto works.
Couple looking at a laptop and having a discussion

About the survey

The online survey was conducted by Logica Research from August 24 to September 17, 2026, among a national sample of 2,000 Americans aged 21 to 75. Additional oversamples of 200 Gen Z, 300 high-net-worth investors, 200 current cryptocurrency investors, 300 Gen Z with a minimum of $2,000 in investable assets, and 500 investors with a minimum of $25,000 in investable assets also completed the study. Oversamples are not included in the total and are used for comparisons. Results are not weighted. 

Media Contact: Hibah Shariff

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